Christopher Miller is a results-driven digital marketing and client services leader with over 20 years of experience delivering innovative marketing strategies, optimizing performance, and exceeding business goals. With a deep understanding of paid media, SEO, content marketing, and analytics, Chris has built a reputation for crafting data-driven solutions that increase visibility, drive conversions, and enhance brand awareness.
Career Highlights:
Head of Digital Marketing – Tractorbeam (Jan 2014 – Present)
For over 11 years, Christopher has designed and executed comprehensive digital marketing strategies for clients across diverse industries. He's worked with clients such as Cortland, Mohonk Mountain House, Casa de Campo, Oklahoma State University, Radley London, Cortland, and many more. His achievements include:
• Developing and implementing SEO strategies, including website migrations and audits, to boost organic search visibility.
• Creating and managing paid campaigns across platforms like Google Ads, Bing Ads, Meta, and TikTok to drive brand awareness and conversions.
• Crafting content marketing strategies to improve client engagement and visibility.
• Leveraging analytics and reporting to optimize campaigns and measure success.
VP of Client Services and Business Development – Standing Dog, LLC (Jul 2011 – Jan 2014)
In this role, Christopher led client management and business development efforts, working with clients like Miraval, Omni Hotels & Resorts, Marriott Hotels, Rydges Hotels, Art Series Hotels, and many more. Chris oversaw:
• The creation and execution of full digital marketing strategies tailored to client goals.
• Cross-departmental collaboration to ensure seamless execution of marketing initiatives.
• Training and development of internal teams to align with digital best practices.
• Sales strategy development, leading to the acquisition of new business and the achievement of aggressive sales targets.
• Representing the company at panels and speaking engagements, including SES, Dallas Digital, and the Mountain Travel Symposium.
Sales Director – iSearch Media (Jan 2007 – Jun 2011)
Christopher drove revenue growth by developing and closing new business opportunities while up-selling existing clients on solutions aligned with their goals.
Account Executive and Manager – Relevant Searches (Jan 2007 – Feb 2011)
During his tenure, he directed a sales team and managed key accounts, optimizing campaigns across platforms like Google Ads, Yahoo Sponsored Search, and MSN Bing.